Santa Barbara Photographer, Wedding & Event » Sales Strategy http://www.santabarbara-photographer.com Santa Barbara Wedding Photographer, Carpinteria Thu, 11 Nov 2010 08:10:47 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Selling Options as a Favor to Clients http://www.santabarbara-photographer.com/15/selling-options-as-a-favor-to-clients/ http://www.santabarbara-photographer.com/15/selling-options-as-a-favor-to-clients/#comments Thu, 04 May 2006 05:08:30 +0000 John http://www.venturaphoto.info/archives/15 A client of a recent wedding emailed.
She just learned from my web site that I sell digital scan of all the images for $100.00.
She was wondering if I can get her images scanned.
I had to tell her the bad news – that my price will be $200+ AFTER wedding.

Things are a lot cheaper when extra prints or scans are ordered at the initial printing process.  Because the photo lab can set the machine to do all that in one step.  If I order extra prints AFTER the wedding, they must repeat the process one more time.  But this time, with 60 strips of cut off negatives.  So it will take them even longer time.

I try not to be pushy with my clients. So, I don’t talk about my optional packages such as Double Prints ($100), Digital Scans ($100). and thank you cards.

Today, I’ve realized that I better talk about my optional packages as a favor to my clients. I need to figure out how I can approach this.  I don’t want to make my clients feel pressured.

I would hate to see another customer saying “I wish I would have known about your options earlier”. 

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